SEO Fight Club - Unlocking Small Website Migrations and Site Migration Strategy by Charles Taylor

About this video

Small website migrations can lose half of a site's organic traffic if badly planned, the hosts argue, and they say a clear strategy limits ranking drops, just as for large sites.

Good to know: Suits agencies and owners of small sites

Why watch it

Why a small site move needs the same care as a big one, since poor planning can cut organic traffic in half. A useful counterweight to the big-site case studies.